HomeServicesAI visibilityWinning “best of” questions

Be in the answer when buyers
ask for “the best”.

Also known as SaaS AI visibility, category visibility

“What’s the best CRM for a small team?” “Which agency is best for launching in France?” Questions like these decide shortlists. We work out why AI names your competitors, and give it good reasons to name you.

What we do

What we take care of

01

Where you really win

The situations where you are the best choice, stated clearly.

02

Honest comparison pages

You against each main competitor, and against the alternatives.

03

“Best for” pages

A page for each type of buyer, team size or industry you serve best.

04

Pricing AI can read

Clear prices, or a clear explanation of how your pricing works.

05

Proof in numbers

Customer results, ratings and awards AI can repeat.

06

A place in roundups

Getting into the comparison articles AI relies on.

Is this for you?

Signs it’s time

  • You’re left out of “best” answers in your category.
  • AI recommends competitors smaller than you.
  • Buyers arrive with a shortlist you’re not on.
  • You have clear strengths nobody mentions.

Measurement

How you’ll know it’s working

Named in “best” answers

The share of category questions where you appear.

Place in the list

First, in the top three, or further down.

Reasons given

Whether AI explains your strengths correctly.

Shortlists

Prospects who say they found you through AI.

Deliverables

What you’re left with

  • A map of the “best” questions in your category.
  • Comparison and “best for” pages, planned or written.
  • A list of roundups and rankings to get into.
  • Monthly tracking against your competitors.

FAQ

Common questions

A question that isn’t here? Write to us and we’ll reply within two working days.

Ask a question
Can we criticise competitors on our comparison pages?

You can compare, honestly and with facts. Pages that only attack competitors tend to be ignored by AI and by buyers.

Does this work outside software?

Yes. The same approach works for agencies, consultancies, travel companies and industrial suppliers.

What if we aren’t the best for everyone?

Nobody is. We focus on the buyers you really suit, which is what AI tends to reward.

Tell us what’s getting in the way

A few lines are enough. Within two working days you’ll get our honest first take, and a time to talk if it makes sense.

15
years in sales and marketing
25+
countries where we’ve launched products and campaigns
€10M+
in revenue from the marketing we’ve run