HomeServicesAI visibilityBuyer question research
Know the questions
your buyers ask AI.
Also known as prompt research
People ask AI long, specific questions: which tool suits a 50-person team, which agency knows the French market, what a fair price looks like. We find those questions, group them by buying stage and pick the ones worth winning.
What we do
What we take care of
Questions from your own calls
What prospects ask your salespeople, taken from call notes and emails.
Questions from search data
What people type into Google and Bing around your category.
Questions from communities
What people ask on Reddit, LinkedIn and specialist forums.
Grouped by buying stage
Noticing the problem, comparing options, checking the price, choosing.
Ranked by value
The questions closest to a purchase come first.
In each language
French buyers don’t ask the same questions as American ones.
Is this for you?
Signs it’s time
- Your content answers questions nobody asks.
- You don’t know how buyers describe their problem.
- You sell in several countries.
- You want to know where to start.
Measurement
How you’ll know it’s working
Questions covered
How many priority questions have a clear answer on your site.
Balance across stages
Whether you cover early questions as well as buying ones.
Questions won
How many of them name you in AI answers.
New questions
The ones that appear each quarter as your market changes.
Deliverables
What you’re left with
- A list of 50 to 150 buyer questions, by stage and language.
- The 30 that matter most, and why.
- The page on your site that should answer each one.
- A refresh of the list every quarter.
FAQ
Common questions
A question that isn’t here? Write to us and we’ll reply within two working days.
Ask a questionIsn’t this just keyword research?
It overlaps, but questions to AI are longer and more personal. Keyword tools miss most of them, so we also use your sales calls and community discussions.
How many questions should we track?
Most companies start with 30 to 50. Beyond that, it becomes hard to act on.
Can we do this ourselves afterwards?
Yes. We leave you the method and a simple sheet to keep the list up to date.
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A few lines are enough. Within two working days you’ll get our honest first take, and a time to talk if it makes sense.
- 15
- years in sales and marketing
- 25+
- countries where we’ve launched products and campaigns
- €10M+
- in revenue from the marketing we’ve run